Group Genius
The Creative Power of Collaboration
Sawyer, Keith
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BOOK SUMMARY
A pioneering expert on creativity and innovation shows the power of collaboration for individual organizational creativity
BOOK SYNOPSIS
Creativity has long been thought to be an individual gift, best pursued alone; schools, organizations, and whole industries are built on this idea. But what if the most common beliefs about how creativity works are wrong? Group Genius tears down some of the most popular myths about creativity, revealing that creativity is always collaborative-even when you’re alone. Sharing the results of his own acclaimed research on jazz groups, theater ensembles, and conversation analysis, Keith Sawyer shows us how to be more creative in collaborative group settings, how to change organizational dynamics for the better, and how to tap into our own reserves of creativity.
AUTHOR BIO
Keith Sawyer is an associate professor of psychology at Washington University in St. Louis. He is the author of the textbook Explaining Creativity: The Science of Human Innovation, has designed video games for Atari, and lectures frequently to both academic and business audiences. He lives in St. Louis, Missouri.
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MORE BOOK INFO
ISBN: 0465071937
ISBN(13-digit): 9780465071937
Dewey Decimal: 658
Book Publisher: Perseus Books Group
Language: ENG
No. of Pages: 274
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