Wikinomics
How Mass Collaboration Changes Everything, Library Edition
Topscott, Don
Williams, Anthony D.
Sklar, Alan (NRT)
CD/Spoken Word
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BOOK SYNOPSIS
Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century.
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MORE BOOK INFO
ISBN: 1400134153
Dewey Decimal: 658/.046
Library of Congress: bl2007011996
Book Publisher: Tantor Media Inc
Language: ENG
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